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Cedar Rapids Station Drops Nostalgia for Oldies

Posted on May 5, 2020 by Jon Ellis

iHeartMedia’s KMJM/1360 (Cedar Rapids) has flipped to the `60s and `70s “Real Oldies” format, dropping Nostalgia.

KMJM retains the “Leo 1360” moniker from its previous format but the playlist is a departure from the Nostalgia tunes that the namesake of the station, the late Leo Greco, played on his “Variety Time” show on WMT/600 prior to his 2011 death. The “Leo” Nostalgia format had launched in October 2017.

KMJM is rebroadcast on K268CY/101.5, but the 30-Watt translator only reaches the far northeastern part of the metro area due to its location at the WMT transmitter site north of Marion. The translator is not mentioned in station imaging.

The new format does not have direct competition, with NRG Media Classic Hits outlet KOKZ/105.7 (Waterloo) and Sellers Broadcasting’s KMRY/1450 and K226BO/93.1 (Cedar Rapids) focusing on `80s hits.

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