The legendary EZ name has completed its return to the Des Moines radio dial.
On Friday, Oct. 18, Light Adult Contemporary station “More 104.1” renamed itself “104.1 EZ FM,” a slogan similar to the “EZ104” name the station had used decades ago. “EZ FM” continues to position its playlist as “soft and refreshing.”
As previously reported, the Saga Communications station had foreshadowed the change by switching its callsign from KMYR to KOEZ on Sept. 30. It’s officially licensed to Ames.
104.1 was known as “EZ104” under the KEZT callsign in the 1980’s and early 1990’s, later becoming “Lite 104.1” KLTI-FM and then KMYR “More 104” in 2014. In 2017, the station emerged from its annual All-Christmas format (a changer which usually occurs in mid-November) with a softer playlist.
The “EZ FM” website only lists two current on-air voices, several fewer than a year ago at this time.
Saga also owns Hot AC-formatted “Star 102.5” (KSTZ Des Moines).