An Omaha AM radio station has debuted a new Light Classic Hits format after seven weeks stunting with Christmas music as “Santa Baby.”
NRG Media’s KZOT/1180 (Bellevue-Omaha) became “Yacht Rock 1180” on Jan. 2. The playlist features Light Rock hits of the 1970s and ‘80s.
The new format competes partly with Walnut Radio’s “Boomer Radio,” heard on KIBM/1490 (Omaha), KOBM-FM/97.3 (Blair), and several FM translators.
Since 2012, KZOT had run syndicated Sports Talk in tandem with co-owned “The Zone” (KOZN/1620 Bellevue-Omaha), which continues with Sports Talk.
NRG’s other stations in the market carry Conservative Talk, Sports, Hot Adult Contemporary, Classic Hits, and Hip-Hop/R&B formats.
KZOT transmits with 25kW daytime and 1kW nighttime, using different directional patterns day and night. It does not have an FM translator.