Saga Broadcasting has launched a second commercial Christian format in Des Moines, switching an FM translator signal from Sports to Contemporary Christian.
99-Watt K271CO/102.1 (Des Moines) and originating station KAZR-HD3 (Pella-Des Moines) are now “Joy 102.1.” The change was first noted by RadioInsight, which points out that “Joy” competes with three non-commercial Contemporary Christian formats in the capital city.
K271CO had previously relayed ESPN Radio from KRNT/1350 (Des Moines).
The change comes just over a year after iHeartMedia added an FM signal for its Sports format on what is now KXNO-FM/106.3 (Ankeny-Des Moines). KXNO ranked sixth in Nielsen Audio’s 12+ ratings for January, while ratings for Saga’s stations are not released.
Saga also operates “Hope 940” (KPSZ Des Moines), which carries brokered Christian programming during the day and Singing News Radio at night.
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